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It is sold as both a Toyota and Daihatsu in Japan. Daihatsu Materia Design Concept The Materia's funky yet practical shape maximises interior space and was designed to be both distinctive and spirited. This leaves plenty in reserve for comfortable long distance motorway travel. Powered by a lively 103.3 PS 1.5 litre petrol engine, the Daihatsu Materia is both economical at 46.3 mpg on the Extra Urban Cycle manual and 45.6 mpg automatic and offers a 100 plus mph top speed. The Daihatsu Materia specification is exceptionally high and includes power steering, ABS with EBD, driver, passenger and side airbags, air conditioning, remote central locking, height adjustable driver's seat, sliding and reclining split rear seat, alloy, wheels, rear privacy glass, front fog lamps and a radio/CD player with six speakers.
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However, the Materia's owners are expected to include style conscious young families seeking a distinctive yet practical design plus older couples who appreciate the Materia's low running costs, manoeuvrability and easy access thanks to wide opening and deep doors. All are compact and versatile with a high command driving position that especially appeals to women. Key competitors in the UK and Europe are the similar sized but move conservatively styled Renault Modus and Vauxhall/Opel Meriva. In fact, the boxy yet wide and squat design theme with flared wheelarches and minimum overhangs has created a cult following in Japan and now the United States with several manufacturers struggling to keep up with consumer demand. Daihatsu Materia mini MPV went on sale in the UK in July 2008 with prices starting from £10,995 on the road offering outstanding interior space and distinctive styling.
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